Wed 19
Jul 2006
Posted under Marketing Strategies, products
559 Views | No Comments
Ben Mack is legally required to take Think Two Products Ahead off the market as an eBook by July 31st.
Why?
Wiley is publishing a hardback book in January, but without the exercises…
Over 100 purchasers and only three returns. Ben Mack has a solid product. I’d like you to try him out. Most […]
(No Ratings Yet)
Loading ...Wed 24
May 2006
Posted under Marketing Message, products
669 Views | 1 Comment
Ben Mack has asked me to review his new book Think 2 Products Ahead - a book about branding. So far it’s been a great read and though I’m not even half-way through, he has already succeeded in convincing me that branding is not a dirty business.
I will admit on the spot that I have […]
(No Ratings Yet) Loading ...Wed 17
May 2006
Posted under Marketing Strategies, marketers
587 Views | No Comments
Have I got a treat for you!
It all started when I spoke with my friend Ben Mack.
The guy’s a genius when it comes to branding.
A few years ago he worked on the Michael Jordan Cologne brand strategy. He took them to $84,000,000 his first year on the account. (yes, that’s 84 MILLION)
He was […]
(No Ratings Yet) Loading ...50K Members have Instant Access to the Complete 50K Thin Electrons Package and Extra Bonuses...
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